Recognition, Media, and Partnerships
A specialty coffee approach recognized well beyond Quebec
Founded in 2017 in Sainte-Julie, on Montreal's South Shore, 94 Celcius was born from a simple belief: specialty coffee can be rigorous, accessible, and profoundly surprising all at once.
Since our beginnings, we have chosen to work with producers who push the boundaries of quality, fermentation, traceability, and innovation. This constant pursuit of excellence has allowed us to build lasting relationships with some of the most renowned producers in Colombia, Guatemala, Ethiopia, Bolivia, Ecuador, Costa Rica, and beyond.
Over the years, our work has been featured by international media, specialized publications, coffee industry organizations, business partners, and recognized establishments in Canada and worldwide.
This page brings together a selection of articles, interviews, podcasts, collaborations, and mentions that have helped make 94 Celcius known, as well as the producers with whom we have the privilege of collaborating.
International media
The Globe and Mail
Why Canadian Coffee Drinkers Are Seeking Out Specialty Roasters
We are pleased to see the evolution of Canadian specialty coffee highlighted in an article published in The Globe and Mail. The article explores Canadian consumers' new expectations for specialty coffee, particularly the importance of transparency, traceability, direct relationships with producers, and artisanal quality. It also contextualizes the transformation of the Canadian market and the growing interest in specialty roasters.
AP News
94 Celcius Expands Its Vision of Specialty Coffee Through Scientific Precision and Direct Producer Relationships
This publication presents the evolution of 94 Celcius and how our scientific approach influences each step of our work. The article highlights our commitment to developing direct relationships with producers, our interest in innovative coffees, and our dedication to transparency, traceability, and quality. It also explains how our founder's scientific background contributes to our understanding of thermal reactions, aromatic development, and modern roasting principles.
🔗 https://apnews.com/press-release/getnews/press-release-df0969d164e46c035f2a53c171287c99
Sprudge
The 2nd Annual Café Collectif Is Coming To Montreal
Sprudge is recognized as one of the most influential publications in the global specialty coffee industry. In this article dedicated to Café Collectif, the media highlights the Quebec coffee ecosystem and the businesses that contribute to its development. Our involvement in this event as part of the administrative board demonstrates our desire to promote specialty coffee culture in Quebec and foster exchanges between producers, roasters, baristas, and consumers.
🔗 https://sprudge.com/the-2nd-annual-cafe-collectif-is-coming-to-montreal-244277.html
Perfect Daily Grind
A Global Reference in Specialty Coffee
Perfect Daily Grind is one of the most recognized publications in the international specialty coffee industry. Every month, thousands of producers, roasters, importers, baristas, and professionals consult its analyses to follow innovations, market trends, and best practices. Several publications highlight topics closely related to our approach, helping to introduce 94 Celcius' work to an international community.
How Blends Can Reduce Waste
This article explores how coffee blends can help reduce waste in the specialty coffee industry. It presents different approaches to better utilize harvests while maintaining a high level of quality. This reflection directly aligns with our efforts to create more value for our partner producers.
🔗 https://perfectdailygrind.com/2024/10/how-blends-can-reduce-waste/
Multi-variety Blends: What Roasters Need To Know
This publication analyzes the technical challenges related to blending different coffee varieties to create more complex and consistent aromatic profiles. It emphasizes the importance of understanding the specific characteristics of each origin and variety, an approach that reflects our philosophy of coffee selection and development.
🔗 https://perfectdailygrind.com/2024/12/multi-variety-coffee-blends-what-roasters-should-know/
The 2024 Holiday Coffee Gift Guide
Each year, Perfect Daily Grind publishes a guide featuring some of the most interesting products, companies, and initiatives in the specialty coffee industry. This selection allows an international audience to discover roasters and products carefully chosen from the most dynamic players in the sector.
🔗 https://perfectdailygrind.com/2024/11/the-2024-holiday-coffee-gift-guide/
Mezclas multivarietales: lo que los tostadores deben saber
This Spanish version of the analysis dedicated to multi-varietal blends also reaches a vast community of coffee producers, roasters, and professionals in Latin America, Spain, and several other Spanish-speaking markets. It illustrates the international reach of modern roasting practices.
🔗 https://perfectdailygrind.com/es/2025/03/11/mezclas-multivarietales-tostadores-deben-saber/
Post Coffee (Japan)
Roastery Partner
Post Coffee is now one of the leading platforms for discovering specialty coffees in Japan. 94 Celcius is among the partner roasters selected for the quality of its coffees, its identity, and its approach to specialty coffee. This collaboration helps introduce Quebec-roasted coffees to a community of enthusiasts internationally.
🔗 https://postcoffee.co/subscription/roasterspartner/
RiCE Press (Japan)
Interview with the founder of Post Coffee
This Japanese publication presents the world of Post Coffee and several of its international partner roasters. The presence of 94 Celcius in this selection demonstrates the growing interest in Canadian roasters on the international scene.
🔗 https://www.rice.press/drink/20084
Savor Brands
Montreal, Canada Based 94 Celcius' Thoughtfully Curated Coffee Bag
Savor Brands highlights 94 Celcius' visual identity, the development of our packaging, and our brand philosophy. The article emphasizes the importance of thoughtful design in communicating the quality, origin of the coffees, and the experience offered to specialty coffee lovers.
🔗 https://www.savorbrands.com/blog/94-celcius-montreal-canada-coffee-bag/
Quebec and Canadian Media
Trois fois par jour
Coffee and Balsam Fir Honey Jelly Granita
94 Celcius is featured in the culinary media outlet Trois fois par jour, which chose our Covalent blend to create a summer coffee granita recipe, in collaboration with Douceurs des Appalaches' balsam fir honey jelly, presented by Aliments du Québec.
This mention illustrates the versatility of specialty coffee, both in the cup and in the kitchen, and demonstrates the trust placed in 94 Celcius by one of Quebec's most influential culinary media.
➡️Read the recipe on Trois fois par jour.
➡️ Discover the Covalent blend used in the recipe
Tourisme Montréal
Montreal's Coffee Roasters
Tourisme Montréal features 94 Celcius among the businesses that help promote Montreal's coffee culture.
🔗 https://www.mtl.org/fr/experience/torrefacteurs-montreal
La Presse
Delights and Atmosphere at Café Papilles
This publication features Café Papilles, an establishment renowned for its creative approach to dining and coffee.
The presence of our coffees in this type of establishment illustrates our desire to collaborate with partners who share our vision of quality and customer experience.
Café Kuya: Filipino Delights in Brossard
This report highlights the history and success of Café Kuya, a partner who chose 94 Celcius coffees to complement their culinary offerings.
This collaboration demonstrates the importance of specialty coffee in the overall experience offered by modern restaurateurs.
🔗 https://www.lapresse.ca/gourmand/restaurants/2021-11-18/brossard/cafe-kuya-philippine-gourmande.php
Baron Mag
94 Celcius: When Science Meets Specialty Coffee
Among the most comprehensive profiles dedicated to our company, this article explores the history of 94 Celcius, the journey of its founder Marc-Alexandre Emond-Boisjoly, and the scientific approach that has influenced our work since our beginnings. Baron Mag particularly highlights our desire to make specialty coffee more accessible while working with some of the most innovative producers in the industry.
This publication illustrates how analytical rigor, curiosity, and the constant pursuit of quality have become central elements of 94 Celcius' identity.
Read the article:
https://baronmag.com/2026/06/94-celcius-quand-la-science-rencontre-le-cafe-de-specialite/
Baron Mag
Bodega #92 | 94 Celcius Micro-Roaster
This publication features one of the coffees offered by 94 Celcius as well as the philosophy that guides our selection of lots. The article highlights the importance given to origin, the producer's work, and the enhancement of the unique characteristics of each coffee.
Beyond the product itself, this publication testifies to our desire to tell the story behind each cup and to bring consumers closer to the work done at the origin.
Read the article:
https://baronmag.com/2022/12/bodega-92-94-celsius-micro-torrefacteur/
Baron Mag
20 Quebec Micro-Roasters to Try
In this selection dedicated to roasters contributing to the growth of specialty coffee in Quebec, 94 Celcius is among the companies recommended to enthusiasts looking to discover quality locally roasted coffees.
This recognition demonstrates the role played by independent micro-roasters in the evolution of consumption habits and in the development of a true coffee culture in Quebec.
Read the article:
https://baronmag.com/2020/03/20-micro-torrefacteurs-quebecois-a-essayer-en-teletravail/
Baron Mag
35 Artisans to Discover at Puces POP
As early as 2018, 94 Celcius was featured among a selection of Quebec artisans and creators to watch. This mention testifies to the early years of the company's development and its integration into the entrepreneurial and artisanal community of Montreal.
It also reminds us that the 94 Celcius project was gradually built around a passion for well-made products, artisan roasting, and discovery.
Read the article:
https://baronmag.ca/2018/09/35-artisans-to-discover-at-puces-pop-fall-2018-edition/
Baron Mag
Quebec Terroir: 10 Products to Discover and Savor
In this selection of Quebec products, Baron Mag highlights companies that contribute to the food and gastronomic dynamism of the province. The presence of 94 Celcius in this list demonstrates that specialty coffee is now among the artisanal products that participate in Quebec's gourmet identity.
This recognition underscores our desire to build a locally rooted company while working with producers from the world's best coffee origins.
Read the article:
https://baronmag.com/2021/12/terroir-du-quebec-10-produits-a-decouvrir-et-a-deguster-23-decembre-2021/
Partner Cafes Highlighted by Tastet
For several years, cafes serving 94 Celcius products have been regularly featured by Tastet, one of the most recognized references in Montreal gastronomy. These establishments help introduce specialty coffee to an ever-wider clientele and demonstrate the growing importance of coffee quality in the experience offered by modern cafes and restaurants.
Tastet
N Latte: Cozy Specialty Cafe in Old Longueuil
N Latte quickly established itself as one of the essential coffee destinations on Montreal's South Shore. In this profile, Tastet highlights the warm atmosphere of the establishment, its attention to detail, and its approach to specialty coffee.
The presence of 94 Celcius coffees in such a well-regarded establishment reflects our desire to collaborate with partners who share our vision of quality, service, and customer experience.
Read the article:
https://tastet.ca/critiques/n-latte-chaleureux-cafe-specialise-du-vieux-longueuil/
Tastet
Café Mollo: Beloved Cafe in Pointe-Saint-Charles
In this profile dedicated to Café Mollo, Tastet highlights one of the most popular addresses in the Pointe-Saint-Charles neighborhood. The establishment is recognized for its friendly approach, its selection of quality products, and its attention to coffee.
This collaboration reflects our desire to work with independent cafes that value both the product and the experience offered to their customers.
Read the article:
https://tastet.ca/critiques/mollo-cafe-gelateria-pointe-saint-charles/
Tastet
Papilles: A Creative Cafe with Conscious Cuisine in Boucherville
Papilles has become an essential destination for brunch lovers and local products on Montreal's South Shore. Tastet highlights the team's creativity, attention to ingredients, and the overall experience offered to visitors.
The choice to serve 94 Celcius coffees is part of the same philosophy of quality, transparency, and showcasing the work of artisans.
Read the article:
https://tastet.ca/en/reviews/papilles-a-playful-cafe-with-conscious-cuisine-in-boucherville/
Tastet
Brume Cantine: Gourmet Brunches and Sandwiches on the Plateau
Brume Cantine is renowned for its generous cuisine, carefully selected products, and attention to every detail of the customer experience. In this profile, Tastet presents an establishment that shares many of the values we prioritize in our own collaborations.
The presence of our coffees in this type of establishment demonstrates the growing importance of specialty coffee in modern dining.
Read the article:
https://tastet.ca/critiques/brume-cantine-brunchs-et-sandwichs-gourmands-sur-le-plateau/
Montreal Gazette
Idle Garage and Café Is Montreal's One-of-a-Kind Combo of Motorcycles and Coffee
The Montreal Gazette features Idle Garage Café, a Montreal establishment renowned for its unique concept combining motorcycle passion, design, and specialty coffee. The presence of 94 Celcius coffees in this type of environment reflects our desire to collaborate with companies that share a common culture of quality, authenticity, and craftsmanship.
Beyond coffee itself, this collaboration illustrates the growing place of specialty coffee in different cultural and creative spheres in Montreal.
Read the article:
https://montrealgazette.com/business/idle-garage-and-cafe-is-montreals-one-of-a-kind-combo-of-motorcycles-and-coffee/
Rythme FM Montréal
Specialty Coffee vs. Commercial Coffee: What Local Roasters Are Changing
This article explores the differences between traditional commercial coffee and specialty coffee. Through the eyes of Quebec roasters, it highlights the importance of traceability, freshness, artisan roasting, and direct relationships with producers.
This publication helps raise awareness among a wider audience about the added value of specialty coffee and the work done by independent roasters.
Read the article:https://montreal.rythmefm.com/nouvelles/739921/cafe-de-specialite-vs-cafe-commercial-ce-que-les-torrefacteurs-locaux-changent
Rythme FM Québec
From Local Roasting to Your Cup: The Art of Specialty Coffee in Montreal
This publication presents the rapid evolution of coffee culture in Quebec and the role played by micro-roasters in transforming consumption habits.
The article highlights companies that prioritize quality, transparency, and lasting relationships with producers, values that have been at the heart of 94 Celcius' philosophy since its founding.
Read the article:
https://quebec.rythmefm.com/nouvelles/723343/de-la-torrefaction-locale-a-votre-tasse-l-art-du-cafe-de-specialite-a-montreal
CIME FM
What is an Exceptional Coffee?
This educational publication focuses on the characteristics that distinguish specialty coffees from everyday consumer coffees. It addresses concepts such as terroir, variety, post-harvest processing, roasting, and sensory evaluation.
By participating in this type of content, 94 Celcius helps democratize knowledge related to specialty coffee among the general public.
Read the article:
https://laurentides.cime.fm/nouvelles/744462/qu-est-ce-qu-un-cafe-d-exception
L'Écho de Laval
The Best Coffee Roasters in Montreal: 2026 Guide for Demanding Enthusiasts
In this guide to the best roasters in the Montreal region, 94 Celcius is featured among companies that stand out for the quality of their selection, their consistency in roasting, and their commitment to specialty coffee.
This recognition reflects the journey since our beginnings and the trust placed in us by coffee lovers across Quebec.
Read the article:
https://www.lechodelaval.ca/actualites/societe/665983/les-meilleurs-torrefacteurs-de-cafe-a-montreal-guide-2026-pour-amateurs-exigeants
Signé Local
Father's Day: 5 Simple Ideas to Spoil Dad
Signé Local highlights Quebec businesses that stand out for the quality of their products and their contribution to the local economy. This selection emphasizes the role of 94 Celcius among the artisans and creators who contribute to the dynamism of Quebec commerce.
Beyond coffee, this mention testifies to the growing place of specialty coffee in the consumption habits of Quebecers.
Read the article:
https://www.signelocal.com/blogs/blogue/fete-peres-5-idees-simples-gater-papa
7 Jours
8 Gift Ideas That Are Out of the Ordinary
7 Jours magazine selected 94 Celcius among a series of original gift ideas showcasing local businesses. This mention helps introduce specialty coffee to a wider audience, beyond enthusiasts already initiated into this world.
It also demonstrates the growing public interest in artisanal, traceable, and high-quality products.
Read the article:
https://www.7jours.ca/2026/06/04/8-idees-de-cadeaux-qui-sortent-de-lordinaire
Caribou
Portraits of Local Businesses
Caribou highlights businesses that contribute to Quebec's gastronomic and artisanal richness. This publication presents 94 Celcius as a company committed to the development of specialty coffee and the promotion of producers' work.
This recognition is part of a broader movement aimed at showcasing food artisans who are transforming the Quebec culinary landscape.
Read the article:
https://cariboumag.com/articles/aliments-du-quebec-coups-de-coeur/
Caribou
Five Local Plants to Savor as Tisanes
Through this publication, Caribou highlights local Quebec products and ingredients, as well as the companies involved in their distribution. This mention reflects 94 Celcius' growing interest in the broader world of specialty beverages, including tea, tisanes, and botanicals.
It also illustrates our constant desire to introduce new taste experiences to our community.
Read the article:
https://cariboumag.com/articles/cinq-plantes-dici-a-savourer-en-tisane/
Coffee Industry
The Roasters Pack
Q&A with 94 Celcius Micro-Roaster
In-depth interview on the company's philosophy, roasting, and vision.
🔗 https://theroasterspack.com/blogs/news/q-a-with-94-celcius-micro-torrefacteur
The Barista League
The Barista League is one of the most respected organizations in the specialty coffee world.
Our presence within this ecosystem reflects our involvement in the North American coffee community and our desire to contribute to its development.
🔗 https://www.thebaristaleague.com/2025-tbl-north-america
Doppio
Featured Roaster – 94 Celcius
Presentation of our roasting approach and our philosophy.
🔗 https://doppiomontreal.com/blogs/featured-roasters/roaster-en-vedette-94-celcius
Th3rdwave Coffee
94 Celcius
Th3rdwave Coffee is one of North America's most renowned references for discovering the best coffees, roasters, and specialty coffee destinations.
The profile dedicated to 94 Celcius presents our company among the players who contribute to the evolution of the Quebec coffee scene. This presence allows many coffee lovers to discover our work, our history, and our roasting approach.
Read the profile:
https://www.th3rdwave.coffee/r/94-celcius/
Every Coffee
94 Celcius Roaster Profile
Every Coffee is an international platform to discover specialty coffee roasters from all over the world.
The presence of 94 Celcius on this platform testifies to our growing visibility within the international coffee community and facilitates the discovery of our coffees by a clientele passionate about single-origin coffees and artisanal roasting.
Discover the profile:
https://every.coffee/roaster/94-celcius
Roasters Baristapp
Best Roasters in Canada
Roasters Baristapp lists several of the best Canadian roasters through a ranking aimed at coffee lovers looking to discover new specialized companies.
The presence of 94 Celcius in this type of directory helps to increase our visibility among a community of consumers particularly engaged in the specialty coffee world.
See the ranking:
https://roasters.barist.app/best-roasters-in-canada
CFFBNS
Super Coffee Beans From Roasteries All Over The World
CFFBNS is an international platform dedicated to discovering coffees and roasters from different countries.
The presence of 94 Celcius among this international selection testifies to the growing influence of our coffees beyond the Canadian market and the interest generated by our approach among a global community of enthusiasts.
Discover the platform:
https://cffbns.com/
Eight Ounce Coffee
Partner Roaster
Eight Ounce Coffee is one of North America's leading distributors of equipment and specialty coffees.
The presentation of 94 Celcius on their platform highlights our scientific approach, our interest in innovative producers, and our constant desire to improve the quality of our coffees. This recognition by such an important industry player is one of the most significant testimonies to our professional credibility.
Discover:
https://eightouncecoffee.ca/collections/94-celcius
Podcasts and Interviews
Video Podcast with Punk Latté
Discussion on entrepreneurship, roasting, specialty coffee, and the evolution of 94 Celcius.
🔗 https://www.youtube.com/watch?v=rrac0ODeHM0
Spotify Podcast - Affaire et terroir
Interview on the company's journey and its vision of specialty coffee.
🔗 https://open.spotify.com/episode/4Y1FbzIIcsbBTonYSCntGo
Cafes, Restaurants, and Partners
The cafes that choose to serve 94 Celcius coffees also help introduce specialty coffee to an ever-wider clientele. Discover our partners here!
Updated July 21, 2026
Thank you
Every article, podcast, collaboration, partner coffee, or publication helps us promote not only our work but also that of the producers with whom we have the privilege of collaborating.
We are deeply grateful to them.
Do you work in the media or are you preparing a collaboration project? Write to us, we'd be happy to discuss it.
For all media inquiries or collaborations: