In the world of specialty coffee, there are unique stories behind every cup of coffee. One such story is that of Sebastián Ramírez, a fourth-generation coffee producer and owner of Finca El Placer in Colombia. His commitment to innovation, sustainability and quality has made his farm one of the most respected in theEl Eje Cafetero region, the heart of Colombian coffee production. At 94 Celcius, we're proud to work with producers like Sebastián, who share our passion for exceptional coffee. In this article, we invite you to discover the fascinating story of Sebastián and his farm, Finca El Placer.
El Placer Farm: a family tradition
Finca El Placer, which literally means "The Pleasure", is much more than just a coffee farm. Located in Calarcá, in the department of Quindío, the farm lies at an altitude of around 1,744 metres above sea level. This unique terroir, characterized by volcanic soil and abundant rainfall, offers ideal conditions for growing high-quality coffee.
Sebastián has been the guardian of this family tradition for over ten years. With over four generations of experience in coffee production, the Ramírez family has perfected the art of growing and processing coffee. What truly sets Sebastián apart, however, is his commitment to innovation while respecting tradition. Under his leadership, Finca El Placer has adopted sustainable practices, avoiding the use of herbicides for example, and focusing on soil health, a key factor in the production of quality coffee.