Why Cafés Should Add a Babyccino to Their Menu: A 94 Celcius Tip

published on December 03, 2023 — by Marc-Alexandre Emond-Boisjoly — 8 mins of reading —


At 94 Celcius, our mission is to roast exceptional specialty coffees while helping our customers, coffee shops and other partners maximize their potential. Although we don't operate a coffee shop, we regularly share our knowledge and ideas to enrich our partners' menus. One of the suggestions we like to offer is to include a babyccino on the menu.

This little addition may seem simple, but it can make a big difference. A babyccino, essentially a warm milk foam for children, creates a warm, inclusive experience for families, while allowing the café to stand out from the crowd. In this article, we explore why the babyccino is an idea worth adopting, how to implement it and how it can enrich the customer experience.

Babbycino avec du chocolat dans une tasse à café blanche et rouge

The Babyccino: what exactly is it?

A babyccino is a caffeine-free beverage made mainly from hot or frothed milk. Some cafés choose to add a gourmet touch, such as a dusting of cocoa, a pinch of cinnamon or a drizzle of flavoured syrup. The aim is simple: to offer children a fun, tasty beverage while including them in the coffee experience, often reserved for adults.

The origins of the babyccino

The babyccino originated in Australia and New Zealand, two countries where coffee culture is deeply rooted. These family-run cafés incorporated the drink into their menus to meet the needs of parents with young children. The concept quickly gained popularity and spread to other markets, notably Europe and North America.

Why add a Babyccino to your menu?

1. Creating a family experience

Cafés offering babyccinos are becoming popular destinations for families. Parents can enjoy their favorite cappuccino or latte while their children enjoy their own drink. This creates a friendly atmosphere and attracts a diverse clientele.

2. Increase customer loyalty

A babyccino is a simple but effective way of building family loyalty. Parents, in particular, are often looking for places where they can take their children without feeling embarrassed or excluded. Offering a dedicated option for little ones shows that your café cares about all its customers.

3. Increase sales with little investment

Offering a babyccino requires no additional equipment, as the milk foam can be produced with the steam nozzle already present on your espresso machines. What's more, with its attractive price tag, it's a product that can generate additional revenue while using existing resources.

4. Create a signature for your café

A personalized babyccino can become a key element of your menu. Imagine a babyccino sprinkled with artisanal cocoa or served with a mini marshmallow. These details add a unique touch that keeps families coming back for more.

How to propose an attractive Babyccino?

A babyccino may be simple to prepare, but the way you present it can make all the difference. Here are a few tips to make your babyccino a hit with customers:

1. Careful presentation

Children, like adults, eat with their eyes first. Use colorful or fun cups, add a mini-spoon or reusable straw, and think of a little garnish to make the drink even more appealing.

2. Offer customized options

Offer additions or variations so that customers can adapt the babyccino to their children's tastes. For example:

  • A touch of cocoa or cinnamon.
  • A drizzle of maple or vanilla syrup.
  • A vegetable milk version, such as oat or almond milk.

3. Add it to your menu in an engaging way

Include a fun description on your menu, like :
"Babyccino: a smooth, light milk foam for our little coffee lovers. No caffeine, but lots of fun!"

4. Suggest a family combo

Consider offering a combo where a babyccino is included with an adult beverage and a small snack, such as a pastry. This can become a practical and popular choice for families on the move.

Enfant dans un café de spécialité avec un babbycino

Why does 94 Celcius recommend the Babyccino?

As a specialty coffee roaster, we're in constant contact with the cafés and coffee shops that serve our products. One of the most common challenges we hear from our partners is how to attract and retain families. The babyccino is a simple but effective solution to this challenge.

A way to strengthen family loyalty

Offering an option like the babyccino shows that your café is attentive to the needs of all its customers. Families who feel welcome in a café are more likely to return and become regulars.

An introduction to coffee growing

Children who start out drinking babyccinos could become future specialty coffee lovers as they grow up. By exposing them to a pleasant, friendly coffee culture from an early age, you're inviting them to discover the flavors and rituals of coffee at their own pace.

A lever for differentiation

In an increasingly competitive market, adding a babyccino may seem simple, but it can really set your café apart. This small detail can transform the customer experience and create positive word-of-mouth.

Babyccino and Café de Spécialité: A Perfect Duo

For specialty coffees, quality is essential, even for non-caffeinated options. That means your babyccino should reflect the same attention to detail that you put into your coffees. Use quality ingredients, such as fresh milk or premium vegetable alternatives, and experiment with local or artisanal toppings to create a drink that stands out.

Our tips to make your Babyccino unforgettable

  1. Experiment with local flavors For example, a drizzle of Quebec maple syrup or a pinch of artisan chocolate.
  2. Integrate a seasonal option Why not offer a caramel babyccino in autumn, or a gingerbread babyccino for the holidays?
  3. Combine it with a family ritual Encourage families to make your café a weekly rendezvous with promotions or events around the babyccino.

An opportunity not to be missed

At 94 CelciusWe believe that the key to a coffee shop's success lies not only in the quality of its drinks, but also in the experience it offers. A babyccino is a simple but powerful way of making your café more welcoming and inclusive for families, while reinforcing your brand image.

Add a babyccino to your menu and discover how this small addition can make a big difference to the customer experience.

Do you have any questions or are you looking for more tips on how to optimize your menu? Contact us at 94 Celcius, we're here to help you go further.



Leave a comment

Please note: comments must be approved before they are published.